eyeos: making a new technology understandable for everyone

in 2012, cloud computing was anything but understandable. one of eyeos’ challenges was to explain their own service, a cloud desktop where you could save information – back then a breakthrough innovation.

key visual · imagery · communication code

eyeos made easy to understand: a cloud desktop is like having your real desktop in the cloud

the key to explaining eyeos’ technology was as simple as showing a familiar object as its counterpart. in this case, a real desktop which holds all your working documents and is a familiar object to everyone.

video · digital

eyeos’ indestructible desktop: never lose your data. ever.

an impressive journey of an eyeos’ desktop which despite facing all dangers, you can imagine will stay untouched.

“having krieen as creative partners throughout the whole project was key to achieve our goals, specially due to their proactive attitude!!”

pau garcia-milà
founder at eyeos