range identitykey visualspackaging designimage creation
as key visuals for the new toilet care range we created explosions formed by the fragrances’ botanical ingredients. the result is a strong impact on the shelf that brings accross both cleaning performance and a unique fragrance experience in a natural manner.
“we loved how they make this concept come alive simply by looking at the packaging on the shelf.”
Anca Vraciu
CMO at BlueSun
krieen’s ceo, jürgen krieger, already worked with ambipur in the past. he lead the brand globally as executive creative director from 2004 to 2010, creating international campaigns like “newton’s cradle” for ambipur 3volution, one of ambipur’s biggest sales success ever.
“after 10 years it is a real pleasure to work with the renowned brand ambipur again. it is a very exciting moment for the brand: the expansion into the toilet care sector opens up plenty of possibilites to innovate.”
Jürgen Krieger
CEO at Krieen